Are you paying too much for your influencer content?

Use Companion’s Benchmark Value Calculator to find out what your content is worth.
Instagram Post URL Paste in a link for a main feed post Please complete this field
Influencer Region
Benchmark Value $ 0 Region: Type: Followers: Engagements:
Companion's Benchmark Value Calculator will take your Instagram post and convert its engagement into Benchmark Value - i.e. the average price that the industry pays to get the same engagement and reach as your post.

Success! You now know the Benchmark Value for your post. That’s what the industry pays on average for your post’s earned performance.

Save your result and share with colleagues to show what your influencer content is worth.

Or to benchmark your whole campaign with bespoke precision, request your free demo.


Save Your Benchmark Value

Complete the form below to save your result and share with colleagues.

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How BMV Works

Use the Benchmark Value Calculator from Companion to find out what your content is worth.

  1. Choose an Instagram post from your influencer
  2. Find out the Benchmark Value with our calculator
  3. Save your results and share with colleagues
  4. Benchmark your whole campaign for free – request a demo of Companion today
Benchmark Value Calculator

How To Use Benchmark Value as a KPI

Benchmark your whole campaign with a free demo of Companion